Predictive analytics specialist GamesAnalytics, has been selected by Unity Technologies as one of a small handful of partners whose services have been made available to over one million games developers via Unity’s Asset Store: Online Services program.
GamesAnalytics’ Predict™ technology is already integrated into the Unity development environment. Through the Unity Asset Store, developers can now access a range of best of breed online technology services, hand-picked by the game engine and development tools specialists, to help developers create highly successful and profitable games.
Named as one of thirteen Asset Store: Online Services partners at this month’s developer conference Unite in Amsterdam, COO Mark Robinson presented GamesAnalytics’ advanced predictive analytics and in-game messaging Predict platform that helps developers to gain better insights into player behaviour improving player satisfaction in real-time to drive engagement, retention and monetization.
“To be chosen by Unity as a partner demonstrates a clear recognition of the growing importance that predictive analytics and messaging now plays in the games development ecosystem.”
GamesAnalytics COO and co-founder Mark Robinson
GamesAnalytics improves player satisfaction and increases game revenues. Our technology solution uses advanced data mining and predictive modelling to identify and segment significant player behaviours. Through this insight, players can be targeted with real-time individual in-game messages offering personalised experiences that build engagement and increase retention to drive significant revenue growth.
For more information visit www.gamesanalytics.com
3rd September 2012
[games] [analytics] [UNITY] [UNITY asset store]
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