I Spy selects SearchIgnite to provide search management technology and cross channel click attribution analysis
Deal will enable I Spy to extract clear, cross channel data on where its campaigns for clients such as Radisson Edwardian, Vauxhall, Waterstones, Avon amd Jobsite can be optimised
SearchIgnite's attribution technology delivers significant ROI - download the white paper from the link in the side bar
There are obvious synergies between I Spy and SearchIgnite as advanced, forward thinking businesses that are constantly looking for ways to stay one step ahead of the competition. With increased client demand for digital services and some key business wins it is essential for I Spy to have a preferred technology partnership agreement in place. We believe that this agreement with SearchIgnite will add significant commercial and practical value that will un-doubtedly continue to improve ROI for our clients.
Nick Jones, managing director of I Spy
We are excited to be working with I Spy, as a preferred supplier, who have a great reputation as leaders in their market. This enhanced relationship with SearchIgnite means we can further help, and assist, their growth and leadership position in search and digital marketing.
James Yancey, managing director of SearchIgnite EMEA
SearchIgnite is the industry’s leading provider of performance marketing technology and services, managing more than $1 billion in media annually for some of the world’s largest advertisers and agencies, including Golley Slater and Center Parcs, LBi, ISpy, E*TRADE and more. SearchIgnite’s performance marketing platform offers tools to manage, optimise, report and attribute on paid search and display campaigns in one central dashboard, as well as gather insights into the relationship between media channels, including SEO, email, affiliate and social media. The company’s Advisor services are designed specifically for enterprise marketers to help them spend smarter, work easier and optimise most efficiently across digital media. For more information, please visit http://www.searchignite.com/ or follow the company on Twitter @searchignite.
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