Millbrook appoints Interdirect as its Full Service Agency

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Interdirect will work with both Millbrook Proving Ground, one of Europe’s leading test and development facilities for whole vehicle, components and systems, and Millbrook Events, which offers four unique venues within the 700 acre proving ground. The two contracts, which commence on June 1st 2012, have been separately awarded to cover PR and media relations, and design and print services. 

Interdirect won both briefs via a strongly competitive pitch process. The pitch, which included a strategic proposal, presentation and creative executions, for each contract, impressed Millbrook management who saw the benefits of using a full service agency in terms of joined-up thinking, cohesive strategy and planning, and strong account management.

Millbrook adds to Interdirect’s growing list of high profile clients, which includes Champneys, Gatwick Airport, 28 UK shopping centres and the non-profit accredited certification body, British Approvals Service for Cables (BASEC).

Nicholas Mann, founder and managing director of Interdirect, commented on the agency’s latest win: “We are delighted to have been awarded both Millbrook accounts, this is a significant milestone for Interdirect proving our outstanding capabilities across all disciplines and against fierce competition! We look forward to the challenge of working with a European leader in vehicle engineering, helping Millbrook meet their objectives over the next three years.”

Contact Interdirect to find the right PR, marketing and digital solutions for your business, visit www.interdirect.co.uk, email [email protected] or call 0845 121 5566.