OMV and its customers support the Romanian Association for Children with Dyslexia with over 96,700 lei

The “Moving on with reading” campaign, carried out on all the OMV filling stations in Romania within the “OMV Move & Help” educational program, has come to a very successful end: approximately 28,000 postcards were sold within the two months duration of the campaign and the benefits derived from their sale cumulated over 96,700 lei (approximately 23,000 Euro). OMV would like to thank all its customers who were involved in this initiative and bought the “OMV Move & Help” postcards.

More Information

Under the slogan ”Moving on with reading”, OMV and the Romanian Association for Children with Dyslexia carried out between April and June this year the first social program in Romania aiming to inform and raise funds for dyslexia. Within the program, OMV invited customers and the Romanian public to purchase the “OMV Move & Help” postcards sold on all OMV filling stations during the “Moving on with reading” campaign, in order to support equal access to education for children affected by this learning disorder.

The benefits from the sale of the postcards, totaling over 96,700 lei, are aimed to support the Romanian Association for Children with Dyslexia, in order to create awareness of the appropriate methods for the identification and specific teaching of the dyslexic child, as well as to provide guidance for the teachers and families of dyslexic children in Romania.

OMV Move & Help – Moving on with reading

Within the “OMV Move & Help – Moving on with reading” program launched in April, 2010, OMV and the Romanian Association for Children with Dyslexia launched www.dislexic.ro, the first portal in Romania including useful information, approved by dyslexia specialists. At the same time, with the support of OMV the specialized guidebook “Eu citesc mai bine!”(“I read better!”) was republished. The guidebook was written by a group of authors from Targu Mures, who are members of the Romanian Association for Children with Dyslexia. Both the portal and the specialized guidebook are intended to support parents, teachers, and specialists who want to be informed about dyslexia and are an important source of initiation in the treatment of this learning disorder.

OMV’s international education program already heading into its seventh year

The international Move & Help program was established in 2004 as an initiative of OMV, the leading energy group in the European growth belt, and supports educational programs in the countries in which the group is present. The program will be continued and further developed, focusing on issues such as the reduction of functional illiteracy and severe text blindness. In Romania, “Move & Help“ is addressing the issue of dyslexia in 2010.

For more information please visit www.dislexic.ro and www.omv.ro/dislexic.

Core Facts

The “OMV Move & Help - Moving on with reading” campaign supports equal access to education for children with dyslexia in Romania
The campaign ran on all OMV filling stations throughout the country from April to June 2010
Approximately 28,000 “OMV Move & Help” postcards were sold
Significant amount of money raised from the sale of the “OMV Move & Help” postcards, which will go to the Romanian Association for Children with Dyslexia

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Quotes

We would like to thank all of our customers who joined us within the OMV Move & Help – Moving on with reading campaign. Together with our customers we accomplished the first step in helping dyslexic children in Romania by supporting the Romanian Association for Children with Dyslexia. With the raised funds, the Association will be able to continue carrying out important projects for the dyslexic community. These projects include: editing specialized guidebooks and manuals for dyslexic children, organizing trainings for teachers, and providing information regarding dyslexia.

Rainer Schlang, Member of the OMV Petrom Board, responsible for the Marketing activity

We are very glad to see that what started more than eight years ago as a small initiative of some parents and teachers from Targu Mures has received the support of so many people from all over the country. We thank all OMV customers for their support.

Eva Bartok, President of the Romanian Association for Children with Dyslexia

Company information

OMV PETROM MARKETING has been present on the Romanian market since 1998 with headquarters in Bucharest and it is owned by OMV Petrom SA, the largest oil and gas producer in Southeastern Europe. OMV Petrom MARKETING currently operates a network of 119 OMV filling stations, which represents a market share of 9% in the fuel retail sector.

OMV is leader on the Romanian market as regards quality of products and services and has introduced the concept of filling stations as multifunctional service centres. The product and services portfolio of the OMV stations is unique in Romania and includes the 119 VIVA restaurants and shops, as well as high performance car washing facilities, innovative services for cash transfer and bank loan payment.

OMV was the first ecological network in Romania and the only network that uses additives on all fuels, being also the first oil company to sell Euro 3, 4 and Euro 5 fuels, high-quality diesel especially produced for the winter season - OMV Alpin Diesel and a 100 octane fuel - OMV Carrera 100.

Note

Petrom intends to consolidate the Marketing activities of Petrom group in Romania, currently performed by three legal entities – OMV Petrom SA, OMV Petrom Marketing SRL and M.P. Petroleum Distribuţie SRL – into one single entity, OMV Petrom Marketing SRL.

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