British Airways redefines future air travel, combining luxury and sustainability
Hong Kong, 21 July 2010 – The first Boeing 777-300ER, the world’s largest twin-jet airplane, was delivered to British Airways last Sunday. British Airways is the first UK airline to take delivery of the long range Boeing 777-300ER.
The state-of-the art aircraft, is longer, quieter and more fuel efficient than its predecessors and showcases the future face of British Airways.
It features an all-new interior, including new World Traveller and new World Traveller Plus cabins, and a new in-flight entertainment system. It will feature more than 230 TV programmes, 70 films and 400 CDs, plug-and-play technology, as well as 60 per cent bigger high-resolution screens.
Willie Walsh, British Airways’ Chief Executive, said: “Our first Boeing 777-300ER aircraft reflects our continued commitment to delivering the best travel experience to customers. It is the first aircraft to be fitted with our new World Traveller and World Traveller Plus cabins, with new in-flight entertainment systems providing customers with 50 per cent more choice in movies and double the number of TV and music options.”
British Airways’ reputation as a sustainable enterprise is further enhanced by the addition of the new aircraft. Mr. Walsh emphasized that this was an important step in achieving British Airways’ target of halving its CO2 emissions by 2050. “We will add two more B777-300ERs by the end of this year, and three more by early 2012. All these new aircraft generate significantly less CO2 emissions per seat than their predecessors and reinforce British Airways’ commitment to reducing its carbon footprint.”
When it goes into service later this year, the 297-seat aircraft will offer a four class configuration including First, Club World, World Traveller Plus and World Traveller.
Notes to editors:
British Airways has a worldwide route network that covers more than 150 destinations in 75 countries.
In August 2009, British Airways celebrated its 90th anniversary. The airline has carried more than 1.2 billion customers on its extensive network, and is recognised as one of the world’s elite carriers. It is one of the world's largest international airlines carrying approximately 36 million passengers around the world every year.
British Airways has been flying to Hong Kong for over 70 years and currently operates 14 flights a week between London Heathrow and Hong Kong. British Airways operates from Terminal 5 and Terminal 3 at London Heathrow. The state-of-the-art Terminal 5 is exclusive to the airline's customers and is capable of handling 30 million customers a year.
In September 2009, British Airways was awarded the Best European Airline by readers of Business Traveller at the 18th Business Traveller Asia Pacific Awards.
For further information on British Airways visit ba.com
22nd July 2010
Walter Lee / Shirley Lam
Fleishman-Hillard Hong Kong
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