i-Mego Launches 'The Decks Factor' Competition for Amateur DJs

Designer headphone company i-Mego is asking aspiring DJs to Submit their top five floor-filling tracks to its Facebook page, to win a one-to-one DJ coaching session with pioneering dubstep DJ, DJ Hatcha

More Information

In a brand new social media campaign, designer headphone maker i-Mego is launching 'The Decks Factor' - a global Facebook competition, in association with HATCHA TV, to give a big break to one aspiring DJ.

Entrants are asked to submit their top five dancefloor tracks as a playlist designed to get a party started. The competition will be completely user-judged, with fans rating submissions and showing support to their favourite playlist. The mastermind behind the most popular playlist will win the unique opportunity to receive some one-to-one coaching from renowned dubstep DJ, DJ Hatcha and a chance to join him at a big club night.

There will also be a pair of top of the range i-Mego Retro series headphones up for grabs for the winner and two runners up.

The competition is being run through a dedicated Decks Factor tab on i-Mego's Facebook page. Entrants need to 'Like' the page, then post their top five floor-filling tracks in the comment box on the tab. i-Mego's favourite submissions will also be added to a bespoke 'i-Mego Decks Factor Floor Fillers' user-generated playlist on Spotify.

Miranda Hudson, Marketing Director at i-Mego, said: "We're really excited to see what all those aspiring DJs out there come up with for the ultimate dancefloor playlist, and what other fans will think of their entries. Nothing is off limits, from the darkest dubstep to the cheesiest pop - the fate of each playlist rests in the hands of the public as they'll 'Like' their favourite submissions and ignore the duds.

It's great to have DJ Hatcha on board and we hope to see lots of discussion around what makes a great floor-filling tune.

DJ Hatcha is widely credited for his influence over the Dubstep genre. He has remixed number one UK chart topping singles, as well as the internationally charting 100% Pure Dubstep compilation series, Volume 2 of which is out now.

Core Facts

  1. X-factor-style, i-Mego Facebook competition aimed at amateur DJs

  2. Prizes include one-to-one coaching with renowned dubstep DJ, DJ Hatcha, a chance to co-DJ with him at a club night, and i-Mego merchandise

Videos

Quotes

We're really excited to see what all those aspiring DJs out there come up with for the ultimate dancefloor playlist, and what other fans will think of their entries. Nothing is off limits, from the darkest dubstep to the cheesiest pop - the fate of each playlist rests in the hands of the public as they like their favourite submissions and ignore the duds.

It's great to have DJ Hatcha on board and we hope to see lots of discussion around what makes a great floor-filling tune.

Miranda Hudson, Marketing Director at i-Mego

Company information

i-Mego produce designer headphones, earphones and core audio accessories. i-Mego successfully entered the European market with its key partners in early 2011. Its headphone series includes the noise-cancelling Walker Junior, Retro Infinity Gold and Retro Infinity Poison.

25th October 2011

Main Press Contact

Kimberly Button

Senior Account Executive

+44 (0)7538200114

Toby Margetts

Junior Account Executive

01273 470628

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