Our Social Times and Chinwag present Facebook Marketing 2012 with outstanding speaker line-up

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Two of the UK’s leading social media companies, Our Social Times (www.oursocialtimes.com) and Chinwag (www.chinwag.com), are co-hosting a Facebook Marketing conference on 18th July in London (www.oursocialtimes.com/facebookmarketinglondon/). The conference will be the first in an international series of events, with dates also scheduled for New York and Singapore, developed to explore the very latest in marketing trends and techniques for Facebook.

Facebook Marketing 2012 London will provide detailed analysis of the latest features in Facebook, alongside case studies and insights from leading brands including BBC Worldwide, The Guardian, Yorkshire Tea, Heinz, Cadburys, Manchester City FC, Dove and Nokia, as well as from Facebook itself.

The event will also include a special session from Martin Belam at Emblem, creator of the Guardian Reader, who will explore the development of this highly successful newsreader app.  Other topics covered will include:

• Facebook: Beyond the Hype, Behind the Numbers
• Putting the Big Blue ‘F’ in Social Media Strategy
• A Marketer’s Tour of Timeline & Pages
• Panel Discussion: Social Media Strategy Q&A
• EdgeRank: Optimising Your Facebook Newsfeed
• Case Study: Yorkshire Tea’s Little Urn - From TV to Facebook
• Facebook Advertising Uncovered: Ads, Attribution and ROI
• Panel Discussion: The Value of Likes versus Ads
• The Science of Sharing on Facebook
• Timeline Meets TV: Engagement Through Live Broadcast and Interactive Video
• If We Build It, Will They Come? Facebook as a Platform

The conference boasts one of the industry’s most impressive speaker line-ups, including:

Vanessa Bakewell (Client Partner, Business Partnerships, Facebook)

Vincent Sider (VP Social Media, BBC Worldwide)

Martin Belam (Principal Consultant, Emblem)

Dom Dwight (Conversation Manager, Yorkshire Tea)

Richard Ayers (Digital Innovation Consultant, Manchester City FC)

Thomas Messett (Global Editor in Chief, Social Media, Nokia)

Emeric Ernoult (Founder, Agorapulse)

Kathryn Corrick (Digital Communications Consultant)

Kelvin Newman (Strategy Director, SiteVisibility)

Nils Mork-Ulnes (Head of Analytics, Beyond)

Sam Michel (CEO, Chinwag)

Luke Brynley-Jones (Founder, Our Social Times)

The intensive, one-day conference is preceded by Facebook Training Bootcamp on the 17th July.  The facilitator will be Lauren Fisher from Simply Zesty and is an interactive workshop designed for those at an intermediate level seeking to improve and update their existing skills.